Do transformations really fail?
First hybrid “Lead Creatively: Discussion Series” session for 2022
The topic at hand “Do transformations really fail?”, will be explored in a stimulating presentation by Mr. Antreas Athanassopoulos, Deputy CEO Eurobank S.A.| Group Chief Transformation Officer, Digital & Retail. An equally thought-provoking conversation will follow between the speaker and the Center’s Director, Associate Professor Dr. Nikos Mylonopoulos.
The event will be broadcasted via Livestream from The American College of Greece. Participants will be able to address their comments & questions to the panelists.
Business transformation may be necessary when competition and technology undergo drastic changes, however the statistics are relentless: transformations, in their majority, do not live up to the initial expectations. Business transformation is a long-term effort to realign the strategy and operating model with the new conditions in the external environment. It affects the capital structure, organizational structure, business processes, human resources, information systems, and the culture itself.For over 15 years, the banking industry, retail banking in particular, has been in the frontline of great disruptions: the banking crisis, consecutive regulatory interventions (capital adequacy, KYC, PSD-2), competition from fintechs and neobanks. As a result, incumbent banks are in a continuous and expensive race of transformation which accumulates operational complexity (this is especially true of systemic banks).
The obstacles and success factors of business transformation have been documented in the relevant literature for quite some time, nevertheless, given the gap between theory and practice, the challenge for creative leadership is to sustain the pace of change while securing both short-term performance and longer-term competitiveness.
The Lead Creatively: Discussion Series is an annual series of events, designed to stimulate discussions with distinguished speakers from academic and business in order to disseminate to executives and the larger society, cutting edge and management-relevant knowledge about creativity and leadership. Starting 2022, the theme of the Center is evolving with an orientation towards creative leadership as it is now expressed in the context of Digital Transformation and innovation.
The mission of the SEV Center of Excellence is to advance the generation and dissemination of cutting-edge knowledge about creative forms of leading in the third and fourth decades of the 21st century. Through its world-class research and stimulating dissemination, the Center aspires to be a force of excellence that will spread the values and practices of creative leadership in the Greek society and the rest of the world.